Does Sundance have an impact on Utah’s economy? You bet it does!

By Bill Ligety
Jun 17, 2016

A new study by the Kem C. Gardner Policy Institute at the University of Utah evaluated the economic statistics surrounding the Sundance Film Festival, which generated $143M this year. Attendance and the prices spent on food and beverages increased in 2016 compared to the previous year improving the estimated state and local tax revenue. While the study for lodging data will be revisited, festival goers have already begun to book lodging for 2017. Funds spent on rental cars shifted toward alternative transportation such as shuttle buses, ride-sharing services and Uber, all of which helped to alleviate parking concerns in town. The influx of national and international attendees benefited local businesses as well as the employees. For the full article, please visit here.

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